How to use Profiling for Success ToolsTraditional Questionnaires (completed by one person) Pros and ConsWhy are single versions (self report) valuable?(i.e. the traditional way of inviting a person to reflect about themselves)Advantages – self report allows people toarticulate their ‘self narrative’ – people often find it hard to ‘describe’ themselves.gather together many thoughts and ideas – people have lots of ideas and insights about themselves but do not find it easy to join some dots; questionnaires provide a coherent structure.make comparisons with others – people’s view of themselves is self-referenced; a questionnaire provides feedback on how others report on the same questions.Disadvantages – can self report really:identify true values – are people sufficiently self-aware; do they walk the talk.measure your emotional intelligence – how can self-report indicate self-awareness since we cannot be aware of what we are unaware!describe how I come across – self report is a lens people have developed from a complex mix of managing the people and the world they inhabit (now and in the past).provide a measure the quality or effectiveness – which by definition has two parties with potentially differing perceptions?Paired Questionnaires (completed by 2 people) Pros and ConsWhy are paired versions valuable?(i.e. the inviting a person to compare their own view with a carefully selected ‘other’)Advantages – paired versions have all the advantages of single self report plus it:can make the self report component more honest and insightful – the process of nominating a challenger often makes the person more reflective, searching and honest when answering the questionnaire.creates a better climate for change – the process is much more intimate than multi-rater feedback, especially if great care is taken in choosing the ‘challenger’. The person becomes more receptive and hence more likely to change and develop.provides impactful reports – seeing both views in an easy to read format means the individual can easily identify areas of greatest interest.is quick and easy-to-use – the simplicity of the online process makes it easy to implement.Disadvantages – paired versions can:take a little longer – since co-ordinating 2 people is harder than just one.be threatening – people are not always ready to receive feedback from others.fail to generalise – the view of the selected ‘challenger’ may reflect the specifics of that relationship and hence be skewed positively or negatively.360 Questionnaires (completed by many people) Pros and ConsWhy are Multi-rater (or 360) versions valuable?(i.e. the inviting a person to compare their own view with multiple ‘others’)Advantages – multi-rater feedback canchallenge a person’s beliefs about themselves – provides direct feedback about how a person comes across to different constituents.identify flexibility (or inconsistency) – people change their behaviour according to context which is sometimes appropriate – but not always.provide feedback that may be generalisable – some feedback is limited by the nature of a particular circumstance or relationship and so averaging this across multiple persons can sometimes counteract ‘outlier’ feedback.Disadvantages – multi-rater feedback can be:too public – feedback from people who may not have your best interest at heart can be threatening and this is not always conducive to change and development.too bland – people’s perceptions are limited; they are not always fully truthful or honest and some are poor at judging others or simply do not know the person well enough.overdone – 12 people receiving feedback from 12 ‘others’ means 144 questionnaires – which introduces ‘questionnaire fatigue’ whereby the feedback is diminished.unsolicited – feedback can be from people whose opinions are not valued or who may have other non-developmental agendas.For more information contact us at email@example.com or call us on 01628 637338.